Rex Reaches Crossroads, Must Define Himself

Hype is an amazing thing. It can make a great player hated, serve as a mechanism for unrealistic expectations and become a gravitational force for attention. The New York Jets have made it all three.

Rex Ryan has done nothing but bring hype to the Jets since he took over last season. Some of it has been good considering the team certainly no longer feels like the Giants' less talented little brother, but some of it has led the Jets into an incredibly uncomfortable position.

After all, in what world do we live in that an early morning Braylon Edwards DUI arrest easily trumps a much more important and tragic story such as the apparent suicide death of Denver Broncos' Wide Receiver Kenny McKinley?

But that is the world the Jets are living in now and regardless of how many big personality players are inhabiting the Jets' locker room (aka the 'Animal House'), the man who is responsible is the same man who must fix the problem, yes I mean Rex Ryan.

The second year coach has done a world of good for the franchise. He has identified himself with the fan base, befriended his players to a point where they play hard for him and to this point has proven himself as maybe the best X's and O's coach the team has had since Bill Parcells. But an undeniable string of ugly events has cast a dark shadow on the team, changing its perception from the lovable underdogs of last year, to a hated band of misfits this year. It must stop now.

Ryan has to prove that he can put his foot down, the obvious next step in his coaching maturation. He has to create a divide between him and his players and that is something that will be tough, but necessary for him to do. If he doesn't, there will be story after story on the misfit Jets, some of them could potentially trump the Edwards incident, the foul language on Hard Knocks, the Ines Sainz debacle and even Ryan himself flipping the bird to some obnoxious Dolphins fans.

His own career depends on it. Honestly, how many incidents/distractions will it take for the Jets zoo to run them out of contention? With a team of trash talkers and players with substance/personal conduct issues, what clout will he hold if he looks for another head coaching job if he can't prove he can control a team?

The change should start with Braylon Edwards Sunday night. the NFL and NFLPA labor agreement prohibits the Jets from suspending or deactivating Edwards for the game, but the Jets have already said he will not start. The question is, will he play at all, and if so, how much? The right move would be to sit him the entire game and make him (or at least try) learn a lesson about putting his team in a bad situation.

More likely, Edwards will sit the first half. After all, the Jets are short of wide receivers as it is (Santonio Holmes is suspended until week 5) and a divisional game at Miami is no time to waive a white flag, especially with all this hype.

Why Revis Will Return Sooner Than Later

Despite a flurry of reports over the past few days that a Darrelle Revis contract is near, it once again appears that the two sides are far apart, however that does not mean a deal won't come. Whether or not the rumblings, rumors, tweets and "sources" are have any merit, I suspect that a peace treaty is near and Revis will be in camp before the regular season begins, and yes, when it happens, it is OK to cry in happiness (or sadness if the Jets are on your favorite team's schedule this season.

Let's be clear, I have no sources or inside information, but at the end of the day the league's best corner will have to fold, unless of course, the Jets do first. While what he wants and what the Jets are offering may never be the same thing, the Jets offer will always be the highest he can get, and any offer is worth more if you don't miss regular season games.

Keep in mind a few things here, like it or not, Revis is under contract for three years including 2010. The Jets don't have to trade him and as long as he holds out, it barely costs them a thing. Certainly they won't trade him before or during this season because there isn't the risk of losing him at season's end to free agency anytime soon.

Lets say that Revis sits out all of 2010 (It pains me to write this), we've all heard the prospect of an uncertain labor outlook and a possible lockout in 2011. If a lockout were to occur (and many believe it will), Revis runs the risk of being off the field for two years and through it all, still being under contract with the Jets.

In that scenario, even if the Jets decide to trade or release him what is the likelihood of him getting top dollar? What will top dollar even look like at the start of the 2012 season? One thing we know about the NFL is that players get paid on performance. This is a 'what have you done for me lately?' league, that's why Revis is lobbying for a new contract, and that's why the same contract won't be there in the future. No owner or GM in their right mind would give a then 27 year old cornerback who hasn't defended a pass in two seasons a 7 year, $140 million contract (that's what one of the Jets offers is estimated at), no matter what he did in 2009.

Believe me folks, the Revis agents are aware of this. They also know that coming off of last season, one of the finest (and most hyped) seasons for an NFL cornerback in quite some time, now is their chance to bargain and get the best possible deal.

That best deal has to come from the Jets, and Revis knows it. It's just a matter of what that contract offer is at the last possible moment to sign. One side will fold, but if the Jets don't, Revis will have to.